Writer.
Content Marketer.
Creative Professional.
I help people & brands tell their stories to drive big results.
I’ve written or appeared in…
Work
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Developing the B2C Content Strategy For Udacity
Crafted & implemented the end-to-end content strategy for Udacity’s B2C GTM, from brand voice to ideal customer avatars to AI guidelines and GPTs.
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Launching a New York Times Best Seller
Book editor, writer of back cover and inside flap copy, and creative lead for cross-channel marketing messaging of NYT Best Seller.
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Launching & Running Greatness.com
Project/Creative lead & editor-in-chief of Greatness.com, a globally-circulated publication with 20,000+ active monthly readers.
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Becoming a Top Columnist on Inc.com
Rose from prospective columnist to regular columnist to top columnist in less than 11 months.
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End-to-end Email Journey for 600k Customers
Overhauling & improving user experience for Scratchpay’s 600k+ loan borrowers.
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Creating The Greatness 100 List
Created an exhaustive, innovative list to showcase professionals who exemplify Greatness.com’s core values.
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Crafting & Implementing Brand Voice & Tone Guide For Greatness Media
Creating strategic brand guidelines for Greatness Media to facilitate faster, more efficient scaling.
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Rebranding Industry-leading FinTech
Helped lead organization’s rebrand from veterinary-only provider into other verticals (dental, chiropractic, etc.).
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Head Ghostwriter for Top 50 Global Podcast
Spearheaded solo episode ideation & scripting in order to grow Lewis Howes’ personal brand.
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Growing Copywriting Agency From $0 to $100k
Founded and grew a successful copywriting agency from scratch.
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Launching Industry-leading Resource Center
Ideated, managed & executed the creation of the ExakTime Resource Center.
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Leveraging Medium To Grow A Copywriting Agency
By publishing viral articles on Medium, I was able to establish myself as an authority & grow my agency.
Numbers & Acknowledgements
Videos scripted viewed & listened to by 3+ million worldwide.
Articles written read by 2.5 million worldwide.
“Dakota is one of the most solid columnists we’ve had in quite a while. His writing is always super detailed, never fluffy. In the sea of digital publishing, it really stands out.”
About Dakota
Dedicated to the craft. Driven by results.
From writing articles that have driven millions of views to building the first in-house writing team at one of the world's top personal development podcasts to now being the Content Strategy Manager for the leader in online tech education, I've honed my skills in developing high-impact content that resonates with audiences across a wide range of verticals.
